Program Overview

Sustainability has reached a tipping point, and it is important to consumers. Small businesses need support to implement sustainable practices that benefit the bottom line, consumers, and environment.

Data shows:

  • • 6 in 10: Consumers willing to change their shopping habits to reduce environmental impact.
  • • 7 in 10: Consumers would pay a premium of 35 percent, on average, for brands that are sustainable and environmentally responsible.
  • • 8 in 10: Consumers think sustainability is important for them.

This inaugural live session will discuss how the program aims to start a green movement in Arizona by helping small businesses transform! Panelists include program leaders and key partners in Arizona. Visit for more information.